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Make Maximizer Your Centre of Events

For any business hosting events, conferences or seminars throughout the year, our Event Manager application is an ideal Maximizer integration.


Manage key event logistics from within your CRM, including delegate registration, resource management and attendance history. As well as easing the administrative process, our Event Manager tool also makes bulk invites and communications easier than ever.

Our Maximizer Event Manager allows you to:


  • Capture event overview\status information.
  • Orchestrate event\delegate registration.
  • Send delegates letters\information prior and after the event.
  • Resource scheduling (rooms, projectors etc).
  • Maintain a history of attendance or cancelations.
  • Build lists in the address book based on event\seminar details, delegate attendance, upcoming events, etc.


Standard Synergy Functionality

The following standard features would be available to any Maximizer Event Management system deployed with Synergy:


  • Customisable screen, column layout (including application or company branding, fields etc).
  • Build lists based on single or multiple search criteria.
  • Field and record level security to control how the module is used, allowing you to control what users can amend and view.
  • Custom filters to make popular searches one click away (e.g. supplier filters, product category filters).
  • Conditional fields data validation that helps ensure the correct information is captured (e.g. when Ford is selected from a list only Ford cars can be selected).

Reports & Analysis

Using Maximizer alongside our Event Management system, you can:


  • Report on the number of delegates per event.
  • Analyse how successful seminars have been.
  • Review cancellation statistics.
  • Analyse follow up statistics.



Talk to us about CRM Event Manager today by giving us a call on 0345 260 8801  or contact us here